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Case study · Jewellery & Retail

Mukunda Jewellers: Organising Customer Communication on WhatsApp

Collection launches and festive offers reached only the customers who happened to walk in, and enquiries from social media were handled from personal phones with no record of who had been followed up.

Mukunda Jewellers logoProposed use case · pending client approval

The challenge

Collection launches and festive offers reached only the customers who happened to walk in, and enquiries from social media were handled from personal phones with no record of who had been followed up.

The solution

  • WhatsApp campaign templates for new collections and festive promotions, sent to segmented past buyers.
  • A shared team inbox so showroom staff answer product enquiries from one business number.
  • Personalised follow-up sequences after enquiries and showroom visits.

Business benefits

  • Every enquiry is recorded with its source and status.
  • Festive campaigns go out on schedule with consistent branding.
  • Managers can see which conversations have been followed up.

This case study describes the solution designed for Mukunda Jewellers. It does not report measured results. Metrics and quotations are published only after they are verified and approved by the client.

Industry

More WhatsApp automation for jewellery & retail

Collection launches, enquiries, festive campaigns and follow-ups.

View Jewellery & Retail solutions

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