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Vyapar Automation

WhatsApp Marketing

WhatsApp Marketing That Reaches Customers Where They Already Are

Most of your customers open WhatsApp many times a day. Vyapar Automation helps you turn that attention into a planned, measurable marketing channel: segmented campaigns, approved message templates, personalised content and reporting you can actually act on, all sent through the official WhatsApp Business Platform.

Campaigns

Last 30 days · sample data

New campaign
Messages sent

5,520

Read rate

80%

Replies

526

Button clicks

1,034

CampaignStatusSentReadReplied

Dhanteras Gold Collection

Past buyers · Hyderabad

Sent3,1202,498287

Admissions Open 2026–27

Enquiries · Class 6–9

Scheduled———

Kokapet Launch · 3 BHK

Qualified leads

Sent86071296

Service Due · Oct batch

Vehicles > 10,000 km

Sent1,5401,201143

Engagement by hour

8 AM2 PM8 PM

Peak replies around 6–7 PM

Trusted by businesses across jewellery, education, real estate and more

  • Mukunda Jewellers
  • Medha Edutech
  • Nandi Jewellers
  • Pure Pleasure
  • Aarna Developers
  • Vidhya Bharati Schools

What's included

What our WhatsApp Marketing service covers

  • Audience segmentation

    Group contacts by product interest, location, lead stage or purchase history so every message is relevant.

  • Approved message templates

    We draft, format and submit templates for Meta approval, including media, buttons and quick replies.

  • Personalised variables

    Customer name, product, outlet, appointment or balance filled automatically from your data.

  • Campaign scheduling

    Plan festive, launch and reminder campaigns in advance and send them at the best time for each segment.

  • Delivery and engagement reporting

    Sent, delivered, read and replied counts per campaign, so you know what resonated.

  • Click-to-WhatsApp lead generation

    Ads and website buttons that open a WhatsApp chat and drop the lead straight into your CRM.

What WhatsApp marketing means for a growing business

WhatsApp marketing is the practice of using the WhatsApp Business Platform to send planned, permission-based messages to customers and prospects: new collection launches, festive offers, course intakes, property launches, service reminders and re-engagement messages. Unlike email, the message lands in the same app customers use to talk to family and friends, which is why it is read quickly and answered often.

The difference between marketing that works and marketing that gets your number reported comes down to three things: consent, relevance and timing. Our campaigns are built around opted-in audiences, pre-approved message templates and segments that make the message feel personal rather than mass-produced.

How Vyapar Automation runs WhatsApp campaigns

We start with your customer data: existing enquiries, past buyers, walk-in registrations, website leads and CRM records. These are organised into segments such as location, product interest, purchase history or lead stage. Each segment receives a message template designed for it, with variables like the customer's name, product or appointment date filled automatically.

Campaigns are scheduled for the time your audience is most responsive, delivered through the API with full delivery and read tracking, and replies land in a shared team inbox so that interest turns into a conversation rather than a dead end. When a reply needs a human, your team sees it; when it is a common question, automation answers instantly.

Book a free demo and we will walk through how this would work for your business, with your products, your customers and your team.

Use cases

WhatsApp Marketing in practice

Examples of how businesses in different industries put this to work.

  • Jewellery & Retail

    Festive collection launches and showroom event invitations with product images and a Visit Store button.

    Jewellery & Retail solutions
  • Education

    Admission intake announcements, open-day reminders and course brochures sent to enquiry lists.

    Education & EdTech solutions
  • Real Estate

    New project launches, price updates and site-visit invitations to qualified buyers.

    Real Estate solutions
  • Ecommerce

    Restock alerts, seasonal sales and loyalty offers for opted-in shoppers.

    Ecommerce solutions

FAQ

WhatsApp Marketing FAQs

Questions businesses ask before getting started.

Yes, when it is done through the WhatsApp Business Platform with customer opt-in and Meta-approved message templates. We set campaigns up this way so your business number stays in good standing.

For campaigns beyond a handful of contacts, yes. The API gives you templates, delivery reports, a shared inbox and automation that the regular WhatsApp Business app does not provide.

Yes. Templates support images, videos, documents, quick-reply buttons and call-to-action buttons such as Visit Website or Call Now.

Every campaign reports sent, delivered, read and replied counts. Replies land in your team inbox and can be tagged by outcome, so you can track enquiries and sales back to the campaign.

Once your WhatsApp Business account is verified and templates are approved, the first campaign can usually go out within a few working days.

Ready to put whatsapp marketing to work?

Book a free demo and we will walk through how this would work for your business, with your products, your customers and your team.